Charts have been relevant for a long time and it’s unlikely they will be going anywhere anytime soon. Charts were invented over 200 years ago and remain in use to this day because they are a brilliant way to transmit information straightforwardly.
The thing with people is that we are largely visual animals. and this means that while we can understand text our brains interpret information much faster in the form of images. As such charts are the perfect way to offer complex numerical information in a way that everybody can understand, and they even have the advantage of being easily understood regardless of language or even age group.
However, while the appeal of charts can’t be underestimated, it’s also important to allow them to evolve. We’ve been using the same style of Office-based charts for decades, and right now there’s so much more we can do with them to provide clear information while also innovating and impressing our guests.
Where to start?